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Marketing Degrees

Marketing Degrees

The mantra for marketing professionals around the world has long been the four Ps: Product, place, price and promotion. In contrast to the ever more dynamic environment around us, these are the factors a company can control when selling their product, idea or service. Modern marketing moves far beyond the classic idea of selling a product regardless of need. In today's environment companies need the knowhow, perceptiveness and willingness to change according to what consumers want and require.

Displaying 1-50 of 312 results
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Marketing and Communication - Innovation and Marketing Curriculum
Ca' Foscari University of Venice
Master's degree
Venice, Italy
This two-year Marketing and Communication graduate programme from Ca' Foscari University of Venice will teach students a range of tools...
BA in Marketing
Xi'an Jiaotong Liverpool University
Bachelor's degree
Suzhou, China
This BA in marketing program explores how firms analyze their target markets and fulfill their customers’ needs through marketing communications,...
MSc Marketing - Integrated Marketing for the Digital World
HEC Paris
Master's degree
Paris, France
HEC Paris MSc Marketing - Integrated Marketing for the Digital World - is a unique program in marketing combining traditional...
Marketing Diploma
International Career Institute
Diploma program
Online / distance learning
This distance learning course is designed for participants wanting to develop the skills needed to be a successful marketing specialist....
Masters in Marketing
Vrije Universiteit Amsterdam
Master's degree
Amsterdam, Netherlands
In the Master’s in Marketing, you will study and analyze the choices that companies make in defining, creating and delivering...
Bachelor in Marketing Science
Cyprus Institute of Marketing Ltd (BVI)
Bachelor's degree
Online / distance learning
Through this B.Sc. in Marketing Science, students will gain a broad and comprehensive introduction to the science of Marketing. This...
Master in Marketing Management
INSA Business, Marketing & Communication School
Master's degree
Barcelona, Spain
Through this comprehensive one-year master's degree program from INSA students will gain an advanced knowledge of key marketing management areas,...
BA - (Hons) in Business (Marketing)
EU Business School Munich
Bachelor's degree
Munich, Germany
This Bachelor of Arts (Hons) program in Business (Marketing) from EU Business School will provide students with the knowledge and...
International Master in Marketing
EADA Business School
Master's degree
Barcelona, Spain
This international master´s degree from EADA is designed to boost graduates’ professional opportunities for a career in international Marketing. Among...
BA (Hons) Marketing
London School of International Business
Bachelor's degree
Online / distance learning
Through this online marketing program by the London School of International Business, students will gain a global perspective on business operating...
MA in Strategic Marketing Management
International School of Management (ISM)
Master's degree
Multiple (3)
In the MA in strategic marketing management program, you'll analyze dynamic relationships to determine promising market positions through qualitative and quantitative...
Masters in Marketing Management
Vlerick Business School
Master's degree
Ghent, Belgium
Become a pragmatic, result-oriented marketing professional with an intensive Masters in Marketing Management degree. Join fellow students in solving real...
Master in Social Media & Interactive Marketing Management
Groupe ESC Troyes - Champagne School of Management
Master's degree
Troyes, France
The Master in Social Media & Interactive Marketing Management at Groupe ESC Troyes – Champagne Management School is taught in...
Academy Profession Degree in Marketing Management
Business Academy Aarhus
Diploma program
Aarhus, Denmark
Are you interested in marketing, sales and communication? Would you like a job as a marketing coordinator or sales manager?...
Solvay Advanced Master in Creativity and Marketing
Solvay Brussels School of Economics and Management
         
(3)
Master's degree
Brussels, Belgium
Through this advanced master degree by Solvay Brussels School of Economics & Management, students will combine their creativity with technical...
CIM Level 6 Diploma in Professional Marketing
Nottingham Trent University Business School
Diploma program
Nottingham, England
The Level 6 Diploma in Professional Marketing has been developed following extensive global employer-led research including small business, international organizations...
Bachelors in Marketing
University of the Witwatersrand, Johannesburg
Bachelor's degree
Johannesburg, South Africa
The Bachelors in Marketing at the University of the Witwatersrand in Johannesburg, South Africa is an education programme offered to...
Marketing Management
Erasmus University Rotterdam
Master's degree
Rotterdam, Netherlands
Through this master program by Erasmus University, students will gain an in-depth understanding of marketing management and how it drives...
BSc (Hons) Digital Marketing
Teesside University
Bachelor's degree
Middlesbrough, United Kingdom
This innovative bachelor program by Teesside University equips students with a strong theoretical education in the world of digital marketing. Presented in...
Master in Digital Marketing
Spain Business School
Master's degree
Madrid, Spain
The digital transformation is not a trend, it is a reality. Those who are not prepared to face this will lose...
Marketing
University of California, Irvine Extension
Diploma program
California, United States of America
The Marketing certificate program at UC Irvine Extension focuses on building marketing knowledge and skills while incorporating the new tools...
Master of International Marketing
Hult International Business School
         
(2)
Master's degree
Multiple (3)
The Master of International Marketing is a one-year program designed to equip students with the marketing and branding skills needed...
MSc in Marketing and Creativity
ESCP Europe
Master's degree
Multiple (2)
...
Master of Science (MSc) in Marketing
Webster Vienna Private University
Master's degree
Vienna, Austria
In the past, marketing was defined by the four P's: Product, Promotion, Price and Place (distribution), and was just one...
Certificate in Marketing
Long Beach City College
Diploma program
California, United States of America
The Certificate in Marketing is directed towards students who are interested in marketing and who want to comprehend the primary...
MBA - Digital Marketing
Cyprus Institute of Marketing Ltd (BVI)
Master's degree
Online / distance learning
This distance learning MBA will help students develop an intensive understanding of marketing in today's digital world. The innovative program...
Master of Business (Integrated Marketing Communication)
Queensland University of Technology (QUT)
Master's degree
Brisbane, Australia
The Master of Business (Integrated Marketing Communication) at Queensland University of Technology (QUT) in Brisbane, Australia is an education course...
Diploma in Marketing Management
Cyprus Institute of Marketing Ltd (BVI)
Diploma program
Online / distance learning
Through this Diploma in Marketing Management, students will gain a comprehensive overview of marketing and its application in a business...
MBA - Marketing Strategy
Cyprus Institute of Marketing Ltd (BVI)
Master's degree
Online / distance learning
This distance learning MBA program will sharpen your knowledge of marketing in modern business and develop your ability to effectively...
MBA - Global Marketing Strategies
Cyprus Institute of Marketing Ltd (BVI)
Master's degree
Online / distance learning
This comprehensive MBA program provides students with a holistic understanding of international marketing, from start-up operations to new market entry...
MA Marketing and Innovation
London School of International Business
Master's degree
Online / distance learning
This flexible and online qualification by the London School of International Business has been ranked as a valuable investment with...
BA (Hons) Business and Marketing
University of Essex Online
Bachelor's degree
Online / distance learning
The Bachelor of Arts in Business and Marketing by University of Essex Online is delivered part-time and entirely online. Tailored to provide...
MSc Marketing
University of Groningen
Master's degree
Groningen, Netherlands
The MSc Marketing at the University of Groningen in the Netherlands is an education in research-based marketing . Students enrolled...
Master's Degree in Advanced Marketing (Spanish, some lectures in English)
Deusto Business School
Master's degree
San Sebastián, Spain
This is a full-time Master's degree that takes place from September to August. The program includes an internship with a company...
MSc in Marketing Management
Università Bocconi
Master's degree
Milan, Italy
In the first year of the master of science in marketing management, students study the conceptual and operative tools needed...
Bachelor in Fashion Marketing
IFA Paris
Bachelor's degree
Multiple (2)
The bachelors in fashion marketing and fashion distribution management program has a robust business curriculum for fashion that stimulates creativity and...
Master in Marketing & Digital Media
ESCP Europe - Madrid campus
Master's degree
Multiple (2)
The Master in Marketing & Digital Media at ESCP Europe trains students who ambition a successful, international, and cutting-edge career...
MSc in International Marketing
University of Strathclyde Business School
Master's degree
Glasgow, Scotland
The Masters in International Marketing is directed towards individuals who wants to study both the theory and practice of all...
BA (Hons) Fashion Marketing and Communication
IED - Istituto Europeo di Design
Bachelor's degree
Barcelona, Spain
The BA Honours Fashion Marketing and Communication course skills strategy is designed to encourage new perceptions and enhance understanding and...
Marketing Management
Algonquin College
Graduate certificate
Ottawa, Canada
The Graduate Certificate in Marketing Management  is a graduate certificate that stretches over one year and is designed to take your qualifications...
Marketing Management MSc Marketing and Public Relations MA
University of Central Lancashire
Master's degree
Preston, England
MSc Marketing Management is specifically designed for those with little, if any, work experience since graduation, and who are seeking...
Bachelor of Marketing Management
University of Canberra
Bachelor's degree
Canberra, Australia
The Bachelor of Marketing Management at the University of Canberra in Australia is an education programme focused on all aspects...
Bachelor in Advertising
Kadir Has Universitesi
Bachelor's degree
Istanbul, Turkey
The advertising department at Kadir Has University aims to enable the students to learn consumer and market research, brand management,...
Master of Business Administration (Marketing)
JCU Singapore
Master's degree
Singapore, Singapore
The Master of Business Administration (Marketing) from JCU Singapore is a 1-year, full-time MBA degree taught in English. An MBA...
MSc Marketing
Nottingham University Business School
Master's degree
Nottingham, England
The MSc in Marketing course at Nottingham University Business School is designed for students who want to enrich and extend...
Marketing Management BA (Hons)
University of Central Lancashire
Bachelor's degree
Preston, England
Marketing and advertising professions offer challenge, excitement and variety. They are among the most popular career choices in the world...
Marketing & Brand Management Masters
Kingston University London
Master's degree
London, England
Designed with input from leading brand practitioners, this CIM-accredited Master of Science program from Kingston University London develops students' practical...
Master in Marketing Automation (MMA)
ISDI
Master's degree
Multiple (2)
In this master's degree you will discover how technology allows you to manage and automate conversion processes. You will learn...
MSc in Marketing
Corvinus University - Faculty of Business Administration
Master's degree
Budapest, Hungary
This Masters program in Marketing is offered in a full-time, two-year format, and has been designed to allow participants to...
Specialised Master in Marketing & Communication – Paris
ESCP Europe
Master's degree
Paris, France
Online application TOEFL, TOEIC or IELTS scores Personal interview if eligible...
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Displaying 1-50 of 312 results
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Marketing is an increasingly international discipline. Due to the high influence of factors such as culture, politics, legislation and demographics, it is often necessary to adapt the marketing mix to the country/region the product or service is to be sold in. Many marketing courses today make room for such knowledge and give at least an introduction to the way of thinking that is necessary to see the big picture together with the details to form the perfect marketing mix.

A common misconception is that marketing is simply the promotion of goods and services. This is the most visible branch of marketing, but promotion alone will not sell a product. It is far more important to provide a product that is actually wanted by the market. The product, idea or service offered must fit the wants and needs of consumers - not only in price but also in their perception of the product - how it looks, how it is promoted and where it can be bought.

Careers in Marketing

A career in marketing can take you into any number of careers with one common theme. This theme is the need to understand the requirements of the customer and taking ownership of making your generic product or service fit into the consumer's wants and needs. This can be done in a number of ways, and may direct your career somewhat differently. Examples of marketing careers are: Market research, product and brand management, product promotion, product development and public relations. What these careers have in common beyond the consumer focus, is a relatively high competition on the job market. These are popular jobs, and many of them are also quite sensitive to the economic environment. Most sensitive perhaps, is the area of promotion, which is often the first area within most companies to see a cut back when times get tough.

Studying Marketing

Marketing is offered at just about every university with a management department or business school around the world. As the marketing discipline requires a good understanding of such a wide variety of factors, bachelor degrees in the field are often offered in combination with other subject such as economics, language or psychology. Marketing is a common area of study for master's degrees. For a career in the field, a broad range of experience and knowledge is often appreciated, and a first degree in another field is generally seen as something positive. Some master's courses, especially in the United States are given as part of an MBA, where it may be necessary to complete the GMAT test for admission. This test has become a common prerequisite for many business schools worldwide, and is used to ensure the quality of candidates regardless of where and at what school they have completed their previous study. The test is rigorous, and may require several attempts before attaining the required results necessary for admission to the best schools. In some countries, especially the UK clean marketing masters are widely available. These are often slightly specialized in an area such as international marketing or service marketing. These degrees most often do not require the GMAT test, but instead want proof of a completed bachelor's degree with good results.