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Master in Visual Brand Design - Re-model Brands
The Master in Visual Brand Design program focuses on the analysis of user needs to create integrated visions and narrations that will catch the attention of selected audiences, engage them through all touch-points with a company. Students will be prepared to identify the company’s core philosophy, cultivate a deep understanding of their products and services, juggle with different marketing techniques, and design innovative ways to communicate its values to the customers through physical, digital and social media.
The Master in Visual Brand Design program is workshop-based (based on research issues defined by the faculty, in collaboration with external professionals and industrial partners), supported by seminars, lectures, tutorials, and fieldwork. Industry professionals, the program leader, and project leaders guide students via individual coaching and project mentorship. The program consists of four main modules including DNA kicks, courses and workshops, followed by a fifth module providing a professional experience period and a final portfolio presentation. The modular structure is customizable, allowing flexibility and variety to better serve each student’s needs and goals.
The DNA kick explores the ways in which good ideas can be designed. Through lectures and intensive worktables theorists, designers, and intellectuals, it will help the students see the design practice in the widest possible terms without ever losing sight of the pragmatic nature of the craft.
Coursework focuses on:
- Exploring the nature, languages, and values of the contemporary design scene
- Analyzing new aesthetic and behavioral trends in the marketplace
- Gaining hands-on experience with a wide range of visual design techniques
- Investigating methods and tools for research and design
- Exploring the factors that determine the economic performance of a brand or company
- Branding students own work
The program is addressed to candidates who have a first-level degree and/or professional experience in Visual and Graphic Design, Product Design, Communication. The program is also open to candidates who hold a degree or diploma in Marketing and Humanities, or equivalent, if they are motivated by a sound research interest towards the program’s topics and a strong portfolio.
Spaces in this program are limited. Participants will be selected based on their applications. When considering candidates for admission, the Admissions Manager looks at the applicant’s entire profile, including their academic records, work experience (if any), extracurricular activities, test scores, and recommendations.
Interested candidates must submit the following documents:
- Curriculum vitae/résumé
- Artistic and/or professional portfolio of projects
- Letter of motivation
- An English translation of the academic transcript, listing courses and exams, noting the number of hours per credit and giving a brief description of each course
- Copy of bachelor’s degree/academic diploma translated into English
- Documentation regarding further courses or seminars attended (if available)
- Certificate of English language proficiency
- Copy of passport
- Receipt for payment of the €100 application fee
Students will learn from international and recognized professionals who work with leading brands and studios around the world, such as:
- The course leader of the Master in Visual Brand Design is Elisa Chiodo.
Laura Licari, Andrea Braccaloni, Cristiano Bottino, Beniamino Saibene, Andrea Banfi, Margherita Paleari, Andrea Zambardi, Paolo Proserpio, Matteo Rubert , Cecilia Melli, Ruggero Frigoli.
Several prestigious companies and design studios collaborate with the Master in Visual Brand Design program, actively participating in courses, workshops, internships, and international competitions organized by the department. Students have the opportunity to work directly with companies like these in their workshop projects and internships. Companies and organizations involved in this program include:
Bastard, Danone, Forevermark, Fundación Escultor Berrocal, Glamour, Mondadori, Park Hyatt, Royal Rose, Smartbox, Unieuro, The Coca-Cola Company, Slowear, Las Group.
The annual Domus Academy Placement certified survey aimed to investigate alumni occupational position after graduation. 92% of Domus Academy students find job one year upon graduation.
The Master in Visual Brand Design aims to form effective, dynamic and versatile Visual Brand Designers and Brand Managers who are open to visionary innovations. Graduates can find employment and freelance opportunities with small, medium and large organizations in the fields of fashion, design, advertising, traditional and Digital Media, Service Companies and Public Administration.
Study at Domus Academy in Milan, Italy
Domus Academy is a living laboratory. An incubator of talents and a springboard for interdisciplinary adventures. A place where stellar careers are launched. At Domus Academy, they help students become protagonists in the highly competitive world of fashion and design....