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MSc Digital Sales

EM Normandie
1 year
Full time
Master's degree
13,000 EUR excl. VAT
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Program description

MSc Digital Sales

MSc Digital Sales

This Master of Science Digital Sales programme will train you in Data Management for the new Sales Systems (Live Marketing, Digital Branding, e-CRM, etc.) and Social Networks in the context of your managerial decision making.

Learning Objectives

  • Understanding the stakes of Digital Transformation for Business Organisations
  • Training for new economic models
  • Knowing Digital Technologies which can generate competitiveness for Business Organisations
  • Defining the new Business Model and deploying the relevant strategy
  • Being an actor in Process and Services Dematerialisation  
  • Getting Sales Services to move on from Reporting Analysis to Predictive Analysis (KPI, ROI…)

Admission requirements

The programme is open to students who hold the following degrees:

  • Master degree or equivalent (Bac+ 5 – 5 years after secondary education) 
  • At the Jury’s discretion: 4-year undergraduate degree with 3 years of professional experience (internships and cooperative programmes excluded). A Validation of Experiential Learning process may be required
  • Exceptionally, as provided by Conférence des Grandes Ecoles regulations, the admissions board may consider as valid applications which do not meet the formal criteria listed above but appear exceptional on the basis of the dossier (academic excellence, community work, international experience, internships, etc.)

Request info

Want to know more about this program, MSc Digital Sales? Fill out the following form and include any questions you have. This information will be sent directly to the school, and a representative will respond to your enquiry.


About school

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EM Normandie

Founded in 1871, EM Normandie is one of the very first business schools in France. Formed under the French Associations Act of 1901, it is a Private Association Institution in Higher Education & Research. On its five campuses (Caen, Le...

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Contact info

EM Normandie

Juliette Montuelle, MS/MSc Admission Manager
30 rue de Richelieu
76087 Le Havre

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Request information

Want to know more about MSc Digital Sales? Fill out the following form and we'll pass your details on to a representative from the school, who will respond to your enquiry.


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