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Fashion Marketing - Fall Semester

IED - Istituto Europeo di Design
Program overview
Length: 15 weeks
Study pace: Full time
Education level: Study abroad program
Start dates
Florence
September 2019 
September 2020 
September 2021 

Program description

Program description

Fashion Marketing - Fall Semester

The Fashion Marketing semester program at IED Florence is a unique, focused and practical introduction to the fashion industry and the central role of marketing. This theme is developed through the courses offered, the companies chosen for collaborations and the project that concludes the semester.

The IED approach offers students the unique opportunity to work directly with industry professionals as part of their academic experience and professional development thanks to long-standing relationships with Italian fashion and design industry leaders.

Central to this didactic philosophy of involving professionals and industry, IED Florence Fashion Marketing semester program has partnered with LUISAVIAROMA. LUISAVIAROMA ( Florence ) is a premier e-Commerce luxury clothing retailer of the world’s most important designers.

Topics covered in this course are:

  • BRANDING
  • FASHION COMMUNICATION AND PUBLIC RELATIONS
  • SOCIAL MEDIA LAB
  • HISTORY OF FASHION PHOTOGRAPHY
  • FASHION EVENT
  • FASHION MARKETING AND MANAGEMENT
  • TREND FORECASTING

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About school

IED - Istituto Europeo di Design

IED is the biggest international network of fashion, design, visual communication and management schools, with locations in Milan, Rome, Turin, Venice, Florence, Cagliari, Madrid , Barcelona , São Paulo, and Rio de Janeiro. Established in 1966, IED has 45 years...


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Contact info

IED - Istituto Europeo di Design

via A. Sciesa 4
20135 Milano
Italy

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Want to know more about Fashion Marketing - Fall Semester? Fill out the following form and we'll pass your details on to a representative from the school, who will respond to your enquiry.

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