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Master in Cultural Communication

University of Wroclaw
Length: 4 semesters
Study pace: Full time
Education level: Master's degree
Location: Wroclaw
Price: 3,000 EUR

Program Description


The core of the MA program in cultural communication centers around the barriers in human communication such as the diversity of communication codes rooted in different forms of one or many cultures.

A misunderstanding of a particular sign or gesture as well as their information content can lead to conflict between people or a social groups, and relationships. Each culture and each local variations function thanks to establishing information codes hidden from outsiders and vital for gaining acceptance as a community member. Studying cultural communication will prepare graduates to deal with the problem of building and maintaining a trust and an understanding in each kind of social group consisted of members having a different cultural background.

Students of the cultural communication program will focus on the theoretical knowledge about forms and means of social communication specific for European and US cultures. The transfer of values inside social groups is a subject of special interest for the program. Students will become familiar with basic trends in American pop-culture and their impact on European cultural landscapes.

The masters program will explore the difference between communication and aims at transferring information and those created for emotional response. Students will be taught to detect and analyze mechanisms of political propaganda in contemporary communication.

Graduates will possess an ability to mediate in resolving potentially conflictual situation in multicultural societies through implementing solutions enabling instant translation of specific for each culture gestures, reactions or statements. They will be able to formulate verbal and nonverbal messages understandable and acceptable for members of different social groups thanks to adaptation of the informative content to the specific cultural background of the audience.

Career opportunities

Student will be prepared to work in multinational and multicultural corporations, HR departments, institutions supporting a local culture development and strengthening the social cohesion - in every place, where the mediator between different cultures will be needed.

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University of Wroclaw

University of Wroclaw

The University of Wroclaw (UWr) has a rich history of more than three centuries. Founded by Leopold I Habsburg, it evolved from a modest school run by the Jesuits into one of the biggest academic institutions in Poland. After World...

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Location & accommodation

city of Wroclaw, Poland

Wroclaw, Poland

The city of Wroclaw is an economic, intellectual, and cultural center in the Lower Silesia region of Poland. As Poland's 4th largest city, it is home to many theatres, clubs, museums, galleries, parks, restaurants, and hotels, and hosts a number of renowned music festivals. During World War II, Wroclaw was largely destroyed, but today has been restored to one of Poland's crown jewels and has an abundance...

Contact information for University of Wroclaw

University of Wroclaw

Pl. Uniwersytecki
50137 Wroclaw