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BA in Digital Media Arts

Xi'an Jiaotong Liverpool University
Program overview
4 years
Full time
Bachelor's degree
Start dates
September 2019  (English)
September 2020  (English)
September 2021  (English)

Program description


The BA in digital media arts combines communication studies, computer science, and electrical and electronic engineering to provide students with practical skills in digital media production and enable them to produce content for the growing array of digital media platforms that are such a significant area of our contemporary media experience.

This bachelor program equips students with the skills, knowledge, and understanding of digital media production, and a critical and theoretical grounding in film, digital media and communication studies contexts.

Areas covered include:

  • digital film and video production
  • computer graphics
  • mobile media platforms
  • computer games design

With the curriculum delivered in English and drawing on XJTLU’s international education model, digital media graduates will be well equipped in both language, subject specific skills and critical abilities to go onto work in local, national and international creative media industries or to progress on to further specialist study.


Graduates of this program will pursue a professional career in the digital media and creative industries; communications, PR and advertising; national and international broadcast and film production companies; journalism; and internet and online communications. With a grounding in interactive and multimedia skills and knowledge students graduating from this program ought to be in a strong position to exploit opportunities in the growing sector of App production for mobile platforms, video gaming and internet technology based businesses.

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About school

Xi'an Jiaotong Liverpool University

Xi’an Jiaotong-Liverpool University (XJTLU) is a truly unique institution, jointly founded by Xi'an Jiaotong University and the University of Liverpool. It is the largest international collaborative university in China and the only one where all undergraduate students receive a UK...

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Contact info

Xi'an Jiaotong Liverpool University

215123 Suzhou

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